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Geelong is the second largest city in the state of
Victoria, Australia and is the largest regional centre
in the state. Geelong is a port city located on Corio
Bay and the Barwon River, 75 kilometres (47 mi) south-west
of the state's capital, Melbourne. With an urban population
of 160,991 people, Geelong is the fifth largest non-capital
city in Australia. It is covered by the City of Greater
Geelong municipality.
The urban area runs from the plains of Lara in the north
to the rolling hills of Waurn Ponds to the south, with
the bay to the east and hills to the west. The climate
is temperate, with four distinct seasons. The city is
the home to car manufacturer Ford Australia and the
Geelong Football Club, nicknamed The Cats.
Geelong was named in 1837 by Governor Richard Burke,
with the name derived from the local Wathaurong Aboriginal
name for the region, Jillong, thought to mean 'land'
or 'cliffs'. The area was first surveyed in 1838, three
weeks after Melbourne, and the Post Office was open
by June 1840 (the second to open in the Port Phillip
District). The first woolstore was erected in this period
and Geelong became the port for the wool industry of
the Western District. The gold rush in Ballarat saw
the population of Geelong increase to 22,000 by the
mid 1850s. The city then diversified into manufacturing,
rivalling Sydney, Hobart and Melbourne as wool mills,
ropeworks, and paper mills were established, but the
next few decades saw the population stay relatively
constant until the 20th century.
Geelong was proclaimed a city in 1910, with industrial
growth from this time until the 1960s establishing the
city as a manufacturing centre for the state, and saw
the population grow to over 100,000 by the mid 1960s.
Population increases over the last decade were due to
growth in service industries, as the manufacturing sector
has declined. Redevelopment of the inner city has occurred
since the 1990s, as well as gentrification of inner
suburbs. Geelong now has a population growth rate higher
than the national average, and is the 12th largest city
in Australia.
In 2004, Avalon Airport was upgraded to provide for
interstate passenger travel, providing a base for the
low-cost airline Jetstar to service the Melbourne and
Geelong urban areas. Geelong expanded towards the coast
with Mount Duneed becoming a residential area and plans
for a new neighborhood known as Armstrong Creek were
developed by City of Greater Geelong. Construction begun
on the Geelong Ring Road in 2006. The ring road is designed
to replace the Princes Highway through Geelong from
Corio to Waurn Ponds and will be operational in 2009.
More than $AUD500 million worth of major construction
was under way in Geelong in 2007. Major projects include
the $150 million Westfield Geelong expansion works,
involving a flyover of Yarra Street, the city's first
Big W store and an additional 70 new speciality stores;
the $37 million Deakin Waterfront campus redevelopment
and the $23 million Deakin Medical School; the $50 million
Edgewater apartment development on the waterfront; a
number of multi-million dollar office developments in
the CBD; and a new $30 million aquatic centre in Waurn
Ponds.
The Victorian Government announced the relocation of
the Transport Accident Commission headquarters from
Melbourne to Geelong in October 2006, which will create
850 jobs and an annual economic benefit of over $59
million to the Geelong region. The construction of the
$80 million Brougham Street headquarters is due to be
complete by late 2008. In November 2008 Ford Australia
announced that its Australian designed I6 engine would
be reengineered to meet the latest emissions regulations
and that consequently the engine manufacturing plant
would be upgraded.
On July 10, 2008 approval was given for a $100 million
twin tower apartment complex of 16 and 12 floors to
be built on Mercer St in the city's Western Wedge. The
towers will become the tallest buildings in the city,
taking the title from the Mercure Hotel.
The approval of the towers is hoped to spur on further
highrise developments in Geelong as part of the councils
strategic plan to densify the city. A $17 million 11
level apartment tower has also recently been proposed
to be built next to the Deakin Waterfront Campus which
will add to the growing number of modern apartment towers
on the Waterfront with Edgewater, Peir Point, Bayside
Tower and The Promenade all under construction or approved.
Geography
Geelong is located on the shores of Corio Bay, a south-western
inlet bay of Port Phillip. During clear weather, the
Melbourne skyline is visible from areas of Geelong when
viewed across Port Phillip. The Barwon River flows through
the city to the south before entering Lake Connewarre
and the Barwon River estuary at Barwon Heads before
going into Bass Strait.
Geologically the oldest rocks in the area date to the
Cambrian period 500 million years ago, with volcanic
activity occurring in the Devonian period 350 million
years ago. In prehistoric times water covered much of
the lowlands that are now Geelong, with the Barwon River
estuary located at Belmont Common, the course of the
river being changed when Mount Moriac erupted and lava
was sent eastwards towards Geelong.
To the east of the city are the Bellarine Hills and
the undulating plains of the Bellarine Peninsula. To
the west are the sandstone derived Barrabool Hills and
basalt Mount Duneed, and the volcanic plains to the
north of Geelong extend to the Brisbane Ranges and the
You Yangs. Soils vary from sandy loam, basalt plains
and river loam to rich volcanic soils, suitable for
intensive farming, grazing, forestry and vineyard plantation.
Many materials used to construct buildings were quarried
from Geelong, such as bluestone from the You Yangs and
sandstone from the Brisbane Ranges. A small number of
brown coal deposits exist in the Geelong region, most
notably at Anglesea where it has mined to fuel Alcoa's
Anglesea Power Station since 1969. Limestone has also
quarried for cement production at Fyansford since 1888,
and Waurn Ponds since 1964.
City and suburbs
Development in Geelong started on the shores of Corio
Bay in what is now the inner city. Development later
spread to the south towards the Barwon River, and the
hill of Newtown and Geelong West. Major development
south of the river in Belmont did not start until the
1920s, stimulated by the construction of a new bridge
over the river in 1926, and the extension of the Geelong
tramway system in 1927. Industrial areas were traditionally
located on the Corio Bay for port access, or the Barwon
River for waste disposal.
In the interwar and post World War II years heavy industry
continued to establish itself in the flatter northern
suburbs, where today industries such as the Shell oil
refinery and Ford Motor Company engine plant reside.Residential
development also spread to Corio in the north, with
new Housing Commission of Victoria estates built to
cater for employees of the new industries. From the
1960s residential growth spread to the Highton hills
in the south, followed by Grovedale in the 1970s. A
number of light industrial areas were also established
in Breakwater, Moolap and South Geelong.
Changing cargo handling methods at the Port of Geelong
left woolstores in inner Geelong unused, redevelopment
beginning in the 1980s with the expansion of Westfield
Geelong towards Corio Bay, and culminating in the Waterfront
Geelong development. Gentrification of former working
class inner suburbs such as Geelong West, North Geelong
and South Geelong has also occurred. Today the major
residential growth corridors are north towards Lara,
east towards Leopold, and south towards Mount Duneed.
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